DESIGUAL

CLIENT
DESIGUAL

MARKET
NEW YORK CITY

To stand out from the commotion of Herald Square, Desigual covered the facades of its New York City outpost with bold and brilliant work by Colossal. It took 12 painters 13 days and 550 man-hours to paint the store’s two 60-foot walls… and that was just the first time. Colossal returned to the building a total of six times to showcase the Barcelona-based fashion brand’s colorful campaigns.