Chobani

Market NEW YORK CITY

Walls 7

OOH Planning Agency Horizon Media

Creative Agency Chobani

Colossal helped Chobani roll out their line of plant-based products through a spoonful of murals, inspired by Norman Rockwell’s iconic painting style. The “Almost Milk” campaign was designed to evoke these feelings of nostalgia and classic Americana, which the craft of hand paint brought to life.

They’re strategically placing OOH ads near coffee shops and cafes where consumers are more likely to try the company’s new offerings.  AdWeek

Working with Colossal was nothing short of magic.  Will McNamara, Design Director at Chobani

Chobani hand painted mural by Colossal Media

BOLD COPY + SIMPLE BACKGROUND = EASY-TO-DIGEST CAMPAIGN

Chobani hand painted mural by Colossal Media
Chobani hand painted mural by Colossal Media